Sunday, April 17, 2016

Google Gold

My general approach started with something small and simple. It started with the approach of making something out of myself and how I hope to thrive on becoming an entrepreneur someday. This blog taught me that although I may not have actually started my business SurfsUp, this blog gave me the imagination and creativity to do so. The activities I did for each blog to pursue SEO consisted of optimizing a certain approach for each post being directed to not only me wanting to become and entrepreneur, but the audience reading my post. The activities consisted of video blogs, writing posts, declaring videos of myself and my customers, along with speaking out about my business ideas.
My keywords were surfing, surfing equipment, surfing clothing, and Huntington beach surf. I selected those words because those are the subjects that entail what my business is truly about. I didn't change or refine anything, because I knew that those keywords were always most fitting.
I used social media to enhance my SEO efforts by publicizing my company to other vendors and surfing companies around the country. I expanded my company in the East and West Coast's which helped my business grow and gain an outstanding number of new customers. My blog's profile showed that each customer was more and more thrilled about the new and upcoming stores. My social media has never gotten ignored because of my loud and outgoing approach to the customers and audiences seeing my social media blogposts. 
The most "viral" post was definitely the post that including customers speaking about my business and ideas within the business and what is to come and what is to change. It is always outstanding to hear what other people have to say about your business. I also thought that customer review was the best because it gave my company a whole new dynamic to it.
Lastly, I did not make it to the first page of my google results and I need to work on that significantly. But, at least I did make it to ENT3003 students and teachers seeing my page!

1 comment:

  1. Hi Alexa,
    I think you did a great job reflecting on this post and describing the different ways you tried to build traction with your blog. I also underestimated how hard it was to get on the first page results of google. Maybe the next step is to start your own commercial website and begin marketing for it! I look forward to seeing what you accomplish next. If you have the time you should check out my blog:

    http://oliverbranchus.blogspot.com/2016/04/going-for-gold.html

    ReplyDelete